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Thursday, February 28, 2008

COMPUTER EDUCATION

NOW UNDER THIS TITLE YOU FIND THE HOW ARE IMPORTANT COMPUTER KNOWLEDGE AT THIS TIME IN THE WORLD .
COMPUTER EDUCATION IS A MOST EFFECTIVE AND NECCESARY IN THIS TIME.
SO WE CAN DISCUSS ON THE COMPUTER KNOWLEDGE AND EDUCATION
HOW IS IT MORE IMPORTANT AT THIS TIME IN THE WORLD.

Effectiving Sales and Closing

After you have done the difficult part, which is really prospecting, then you need to close, which is not as hard but is the most important step. The final close happens when you ask your prospect to make a decision. One problem people sometimes have is they go on way too long without going to a final close and so they lose the sale. If it is difficult to tell whether or not your prospect is ready for the final close, one effective method to find out is to ask a "Test Close" question such as: "How are you feeling so far about our obusiness pportunity?" or "How are you feeling so far about the Product or service?" or you could simply say "I am going to do a general temperature check. On a scale of one to ten, with ten being you are red hot about our business opportunity, how would you rate this opportunity?" If your prospect hesitates, then you can easily draw out any concerns by asking him or her, "Are there any other concerns or questions you have that would keep you from signing up as a Rep with us today?" or "Are there any concerns you have about starting Rocky on our Product or Service?" If your prospect has a concern or question, then address it at that time. If If a prospect says he/she is interested, but the tone of their voice is somewhat flat, simply say "Grab a pen and take a look at my web site. If it's something you're interested in, give me a call If your prospect tells you he or she is feeling good, it's time to do the final close and ask for the sign up or for the sale, depending on what your pitching.

You just have to ask -- the primary reason why customers do not buy is that they feel they were never asked. In reality, you should always be closing. All and all, there is nothing particularly magical about closing, but it does take practice -- the more you do it, the more comfortable and confident you will become! If you keep practicing, closing will become second nature to you. Believe me, you definately do not need to be Zig Ziglar to master closing, you really just need to adhere to several principles. Please note that some of the information from this article and the previous sales article on this website was taken from "Sales Closing for Dummies" by Tom Hopkins, an expert in this field. This is a must read for all!

Effective Sales and Closing

Perhaps the most important aspect of being a successful salesperson is to be able to close the sale effectively. You do not have to be a salesperson to run your own Home Business, but you do need to put some of your focus on sales to be successful, whether it is you are someone you hire who does the selling. Selling and marketing, as you may know, are two different things. Closing is not a magical feat, as Zig Ziglar himself might tell you. Yet the majority of people do not realize that closing is actually a process, not a single action at the end of a presentation. And during the sales process, you should steadily move your prospect towards the close. Every time you get a prospect to advance or to agree to take the next step (such as agreeing to a 3-way call, going to your web site, having lunch with you or trying the products), you move your prospect towards the close. It is critical that you understand the overall process, not just a single technical aspect. A lot of people are so frightened by "closing" that they never "ask for the sale" or the "sign up" when it comes down to it and that is quite silly. People want to own things -- be it a product or a service or business. If you are not closing, you're wasting your time and your prospect's time. It is kind of like a story with no ending. Today, many sales people "relationship" their prospects too much. In other words, they are so afraid of being aggresive, they never actually ask for the sale. If you truly believe in the products, the opportunity and/or the company, then helping your prospect through this whole process should feel natural. Selling should not be hard. If it is then you may want change your approach.

Some people get nervous when their prospects ask questions. While this is natural, instead, you should celebrate the fact that your prospect is interested enough to ask questions. Especially if it is a "technical question" such as "How long have you been in business?" Technical questions let you know your prospect is interested in purchasing products or getting into your business, if your business also recruits. Answer the questions in an honest and straightforward way without being defensive. If you don't have the answer to a question, don't be afraid to let your prospect know that you don't have the answer, but you will get the answer and follow up right away. Practice these steps and they will come to you without thinking. Once you have mastered these steps, you will then be ready to go to the "final close". Always remeber that you are doing your prospect a favore, that you are essentially educating them. You are really offering them a service, and at some point, now or later, they will be thankful for it. Do not feel that you are being too assertive by simply asking for the sale, you would be doing them a disservice if you did not. Remember, selling should be fun and mutually beneficial. See the article entitled "The Final Close" to conclude this lesson.

Sunday, February 24, 2008

How to deal with Customer Complaints

If you have been involved in a Home Business venture for any length of time, chances are that you have had some customer complaints regardless of how good your product or service is. Many factors are simply out of your control, such as shipping or employee interaction (if you have them), and it is a given that you will take the blame from time to time whether you were at fault or not. A good Home Business entrepreneur, however, learns to see these complaints as an opportunity rather than as a curse. This is because your character is revealed to your customer more when things go wrong than when things go right. So you can actually turn a disgruntled customer into a lifelong customer if you handle the complaint properly.

The main thing you should do when you get a complaint is to acknowledge the error and apologize for the failure that the customer has noticed. It is very helpful at this point to listen to the customer. Whatever you do, do not get defensive at this point. This is not an ideal time to correct the customer’s perception of the situation. It is essential that the apology appears genuine and not merely an empty exercise. This means giving the customer your undivided attention. An apology basically shows the customer that you care about their experience and it will usually neutralize their anger.

After you apologize,you should then empathize with the customer and the customer’s frustration. You are essentially putting yourself in their shoes at this point. We need to verify our understanding of both the customer service breakdown in whatever form it manifested, and its effect on the customer. As a general rule, the expression of empathy to the customer should come right after the apology. Although these 2 initial steps should do the job of making the customer feel valued. they do not in and of themselves prove to the customer that your home business is worthy of further patronage and may not yet be convinced whether or not additional experiences will be better than the last one. For this reason, you should next assure the customer that you are going to do something about the customer’s disappointing experience with you. You should then assure them that you are taking specific steps in response to this experience to upgrade or modify your policy or service structure in such a way to make sure that the unpleasant experience will never be repeated. This assurance validates the customer's concerns, and shows that you will not allow the negative situation to repeat itself in the future. Whatever you do, do not decline to take full responsibility for the problem, even if others were more to blame than you. Every single employee represents the business equally, and are all responsible to the same degree.

You should not take any corrective action prior to apologizing, whether or not the apology is for your own acts or the acts of another employee. The apology creates an atmosphere in which the relationship can be repaired and sets the stage to redeem your business and to hopefully retain the customer. If additional corrective action is required, proceed only after delivering a genuine apology.

The 4 Cornerstones of A Successful Home-Based Business

The success of your home business is built on four important cornerstones,

Skills - Mindset - Relationships - Environments

As you prepare for the journey ahead, set goals for yourself in each of these areas to ensure your business is built on a solid foundation and grows at an even keel.

1. Skills

What skills do you need to develop? Do you need to learn about marketing, sales, copywriting, communicating, technology, networking, organizing, presenting, leading or prioritizing?

Business leaders are master marketers and sales people. Regardless of your chosen field of endeavor, developing those two skills is absolutely critical to your success.

Of course, they don't complete the recipe. Identify other important skills you'll need and create a plan to start acquiring them.

2. Mindset

What disempowering beliefs block you from taking action, making decisions, having confidence and giving everything you've got to create the success and happiness you deserve?

You're not alone if you're fighting internal battles. Corporate executives, successful business owners and many professionals sabotage their potential to enjoy true happiness in all areas of life.

These challenges affect virtually everyone regardless of gender, nationality, religion, family status, socio-economic background or financial status, and more often than not link back to experiences from our youth.

How often have you sabotaged your efforts to grow beyond your wildest dreams or reach your higher vision for yourself?

It could be traced back to a statement made by an authority figure or someone you loved and could have been taken out of context because of your youth, or it may have been malicious in intent, but never dealt with completely because you haven't had the tools to do it.

Mindset may be the biggest challenge to overcome, yet has the greatest impact on whether or not you achieve your goals and dreams.

3. Relationships

How are your relationships with yourself, family, friends, co-workers, customers and others?

Are you comfortable in intimate conversation or do you prefer groups? Do you have the confidence to approach a stranger and begin a conversation or do you try to become one with a nearby plant or wallpaper pattern hoping not to be noticed?

Do people know they can count on you to keep your word, make appointments on time and complete tasks as promised or do you over commit and under deliver?

Do people know they can trust you to keep conversations private and speak positively about them when they're not present, or do you criticize others in conversation when they're not there to defend themselves?

Battles with a spouse, siblings, parents, kids and friends can eat up mental ram and take your focus away from business. Sometimes these battles are with someone who has passed on, yet you keep the battle raging in your mind.

Positive relationships support you. Negative relationships, real or imagined create harm.

4. Environments

How are your environments supporting you?

Is your physical environment clear of clutter? This includes your home, office and vehicles. Are you surrounded by unhealthy foods or toxic substances? Do you have toxic people in your life who drain your energy?

What about your financial environment?

Can you accurately state how much cash flow you have, how much you bring in each month and how much is spent each month and on what?

Can you forecast upcoming expenditures and do you have a plan to meet them?

Do you know how to correctly interpret an income statement or balance sheet?

You may choose to have someone take care of your bookkeeping and accounting, but as a responsible business owner, it is imperative you understand what's going on.

Your body is also an environment.

Does it receive adequate fuel (sleep and healthy food) and exercise? This environment provides energy, clear thinking, stamina, and mobility. Without this vehicle, you would not have a business ... or life. Do you treat it with the respect and appreciation it deserves?

Do you need to learn about healthy eating, yoga, meditation, strength or stamina building exercises? Do you withhold visiting a doctor even though you're experiencing discomfort or obvious symptoms of a health issue?

Without your body, the game is over.

The degree of your business (and life) success directly relates to the degree you invest in all four cornerstones.

Choosing to focus only on one, two or three leads to a lop-sided result -- much like a four-legged chair with a missing leg. It can't stand on its own.

In order to address these four cornerstones, you may have to read books, take courses or programs, join organizations, seek out mentors or coaches, find mastermind partners, and surround yourself with people who can provide you with what you need.

If cost is an issue, start with your local library and Internet searches. You'll find plenty of helpful resources at zero cost. Tap into the minds of brilliant entrepreneurs and industry leaders. Learn about their challenges and follow their journey to success.

Contact a local business person you respect and ask if you can interview him. Most people say yes to this request because people generally like to help others.

You don't have to try to eat the whole elephant in one bite. Start simple by selecting one or two areas to focus your attention on and create an action plan that allows you to spread your efforts evenly across the four cornerstones.

For example, you can start cleaning up your physical environment while checking a book out from the library on the subject of sales, marketing or improving personal relationships.

Or, you can enroll in a night course at your community college on the subject of financial intelligence and volunteer for a local organization once or twice a month to start building new relationships.

Your possibilities are limited only by your imagination and if you need help with that, find others to assist. Brainstorming is a powerful exercise.

Focus on these four cornerstones, commit to giving necessary attention and energy to each and your business will be built on a solid foundation and capable of exponential growth.

Home Based Business Development is a Marathon, Not a Sprint

During the last several years, in the course of helping thousands of people start up home based businesses, I have seen the same situation occur over and over again.

Once a person makes the decision to start a home based business it's usually a time of high enthusiasm along with high, and frequently unrealistic, expectations. As time marches on, the enthusiasm begins to wane if they are not making as much money as they had hoped as quickly as they wished. Often it's only after a few weeks or months that I see people start to become discouraged and, with that, their energy level declines and they start slacking off on the work that is actually required to develop a successful home based business.

It is a known fact that a majority of the people that undertake a work at home business do not achieve real success. There are several reasons for this, but I am firmly convinced that one of the primary reasons is that these people get frustrated and do not allow themselves sufficient time to become successful.

In the early going, one of the most difficult things about developing a new home based business is dealing with the emotional roller coaster that can result from the highs (successes) and lows
(temporary setbacks) you are almost certain to experience. Once you have done the research and decided on a particular home based business opportunity, you really need to focus on persistence and
realize that any real business will not just automatically become successful in a matter of days or weeks. You should be prepared to give it your best sustained effort for a minimum of 6 to 12 months
in order to begin to build a solid business base and start to realize some good income.

Highs and lows were something that I began to notice when I first started a home based business. I have many years of top level management experience in "traditional" corporations and have
experienced lots of business cycles (corporate "ups and downs"), but the natural "ups and downs" that occur in a home business (particularly in the early stages) can be brutal from an emotional standpoint if you don't prepare yourself in advance for the fact that it is a basic law of nature...it will be a rocky
road until you have spent enough time and effort to build your business to a level that sort of smoothes out the peaks and valleys.

The impact of the highs and lows you will probably experience in developing your home based business is amplified by the fact that you are now in business on your own. You are the boss and get to make all the decisions, but you are also on your own in dealing with the frustrations that will occur along the way while you are developing your business.

When working at home a person can, at times, experience a feeling of isolation which is probably brought on by the lack of interaction of a work force environment.

There can also be periods of doubt in the early going...gee, did I pick a viable business opportunity?...am I doing the right things to develop my business?...when will I start making a profit?, and so on.

You are most likely going to experience the "two steps forward and one step backward" syndrome and the ever-looming temptation to become discouraged. However, keep in mind that as long as you have more steps going forward than backward, you will eventually get ahead! Simple, but often overlooked.

Relatively minor setbacks can seem huge in the early stages of developing a work at home business and can really contribute to some noticeable "mood swings". For example, if you are just starting out and you have four customers/clients and you happen to lose one...that's a 25% drop! However, if you fast-forward in time to the point where you have hundreds of customers/clients and you lose one...that's just a mere fraction of 1%! Exactly the same event, just at a different point in time.

Hang in there and just keep on keepin' on. If you have chosen a viable home business opportunity (one that has been around for awhile and in which some other people are having success) you will achieve success, but it takes time and there will be ups and downs along the way. Remember the old saying..."it takes a long time to become an overnight success".

Friday, February 22, 2008

Expenses related to your Home Business

Because most Home Business owners will want to incorporate, whether it be an s-corp, c-corp or limited liability company, the first expenses associated with your Home Business venture may very well be the costs of incorporation. In addition to the corporate fees themselves, there will also be legal fees if you choose to incorporate your Home Business with the help of an attorney. Although you can probably incorporate on your own, you will likely want to the assistance of an attorney because if you proceed without one, you may very well make an error that could mean that your corporation would not hold up under legal scrutiny. This is often called "lifting the corporate veil" and can be done if any number of steps is done incorrectly or not done at all, such as meetings or corporate minutes. And since one of the primary reasons you incorporate, if not the primary reason, is to protect yourself from legal liability, this can be a major shortcoming indeed. The majority of business related legal firms charge a flat rate to help you incorporate your Home Business, perhaps $500 on average. They will assist you in filling out the necessary paperwork such as corporate minutes and stock shares, as well as assisting you in setting up the necessary first shareholder meeting. Bear in mind that, as a general rule, the attorney fee's will be more if your Home Business has more than 1 shareholder. Add another $400 or $500 in this case. And add about $500 more $500 to $1,000 if you are going to sell shares to more than 1 shareholder, because your attorney will need to do paperwork for a shareholder´s agreement. As a matter of fact, you will pay more the more shareholders you designate. However, you can also cut your attorney costs down somewhat by you can save money by completing some or all of the pertinent paperwork such as certificates and articles of incorporation by yourself. Your local State´s office will probably carry the needed forms. If you go online, companycorporation.com can help.

In addition to attorney fees, you also have to pay filing fees: Secretary of State offices charge fees in the two hundred dollar zone, depending on which state you incorporate in. There could also be another couple of hundred dollars in other government filing fees. There is also first year franchise tax payments that every state charges corporations. These particular taxes might run you between eight and nine hundred dollars on average.

After you set up you corporation you will also have your accounting fees. In some cases the firm that helped you incorporate can also handle your taxes. You will probably have to pay general excise tax, which is a quarterly state tax on the earnings of your Home Business, and of course annual corporate taxes. The costs of these accounting fees vary so much that a reliable estimate can not be given since the costs vary tremendously depending on the number of employees(if any), corporate structure, state tax issues and many other factors.

Your Home Business and Newsgroup promotion

After you have gone throught the usual promotion avenues and submitted your home business website to the main search engines and directories, submitted to online classified ads and message boards, opt in lists and other free resources, it may be time to begin promoting on the newsgroups, also known as the usenet. A newsgroup is basically a kind of text only message board where users discuss very specific topics of mutual interest. Newsgroups are free if you use google groups or one of the other free services. Most e-mail clients also have newsreader. As many as ten million individuals have regular access to the Newsgroups. As a general rule, newsgroup subscribers are a different animal than the typical web surfer. They have often been around before the web became mainstream, and can be more cynical and jaded than other internet users. Not always, but often this is the case, With that in mind, you want to approach the newsgroups a little differently than other internet venues. For one thing, you do not want to be sloppy, and you certainly want to use proper netiquette. Do not cross-post (submit to more than one newsgroup at a time), for example. And you should only promote your site using the sig file or e-mail signature in a brief resource box at the end of your messages. You should only post commercial announcements in newsgroups that expressly allow it. On that note, you should read the individual charter of each newsgroup that you post to. There are literally thousands of newsgroups on every conceivable topic, from broad categories like business and home issues to specific groups such as New Jersey biking or dogs and cats.

It is a good idea to "lurk" in a newsgroup for a certain period of time, perhaps two weeks, before posting. During that time you should read the posts of others and try to just get the feel of that particular newsgroup. You want to be seen as an expert in your field, not an amateur. Note that some newsgroups are moderated (posts are monitored for content before publishing to prevent spam) and some are not. The ones that are not will often have plenty of ads, so be forewarned. To build a reputation as an expert, post relevant facts in your Newsgroup and reply to posted questions. Subscribers will soon begin to see you as an expert in your field, and you will get more new visitors looking at your home business website, which should be listed in in the signature file of all your messages. Used properly, the newsgroups can be an important weapon in your overall internet marketing attack, and will give you an advantage over other home business entrepreneurs who are not using it.